Coast Communication, Inc.
is a leading U.S. manufacturer
of two-way radio
communications equipment for
professional use. Coast offers
vehicular-mounted and
base-stationed radios. They
are used by police, taxi-cabs,
and delivery services.
The firm was founded eight
years ago and annual sales
this past year totaled $8
million dollars. The company
employs 100 people, including
13 engineers and technicians.
Coast's products are sold
in the U.S. through a
nationwide network of stocking
dealers who purchase directly
from the factory. The dealers
must have the capability to
install and service the
equipment locally. Warrantee
and non-warrantee service must
be provided by the dealers.
The dealers must have adequate
test equipment and be willing
not only to carry inventory of
radios, but also an inventory
of service materials.
Coast Communications
prefers to deal with exclusive
dealers in each defined
territory. Coast grants a 25%
discount from their
recommended or suggested list
price (25% commission).
Coast's terms are normally
either pre-payment or payment
by a confirmed irrevocable
letter of credit. After a
relationship has been
established and the dealer has
a proven track record, there
are ways to establish a line
of credit.
It is company policy to
select a dealer in an area (or
country) and work with the
dealer on an ad-hoc basis
(case-by-case) for a trial
period of time, usually six
months. If the relationship is
mutually profitable, it is
Coast's policy to enter into a
written, mutually exclusive
agreement.
COMPLETION OF THE ENCLOSED
QUESTIONNAIRE IS REQUIRED
BEFORE ANY NEW REPRESENTATIVES
WILL BE CONSIDERED. PLEASE
COMPLETE AND RETURN IT TO
COAST COMMUNICATION, INC.
