How Americans Negotiate And Why


When we communicate with others, we (and they) make certain assumptions about:

  • The process of perceiving
  • How others will judge
  • What others think about
  • How they reason

Correct assumptions aid the communication process, incorrect ones impede it and misunderstandings and stalled or deadlocked negotiations result. It is essential that:

  • Americans know their own assumptions
  • We know the assumptions of the other side
  • We discern ways to bridge the gap

It is difficult to generalize about the culture of the United States for two reasons:

1. Not all foreigners see us the same. For example, while we appear unemotional and cold to Latinos, we may appear hyperbolic, frenetic and impulsive to Asians.

2. Traditional American values are undergoing profound re-evaluation. The United States is a society in flux and one moving toward multiculturalism.

Nevertheless, the following are a combination of general characteristics that Americans bring to the negotiating table:

We are ethnocentric

  • So are most peoples, but Americans are used to high status, power and success in world trade
  • Our values were forged on the frontier
  • Strong isolationist strain in American culture

Americans are individualists par excellence

  • Our culture teaches us to stand on our own two feet
  • "I can go it alone"
  • Responsibility for decisions lie with the individual
  • Friendships and relations are not deep and lasting
  • We lack cooperation skills
  • We join groups to further our own goals

We are seen as workaholics

  • American culture defines a person by their work
  • Necessary to work hard to get ahead
  • The schedule becomes all important
  • We want to work first and socialize later
  • In other parts of the world, many other factors are equally or more important than work; hence there is no need to rush into it

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Date Updated: June 11, 2010




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